Weekly Plan
Review client direction and recently published posts. Build a varied Monday–Sunday plan covering education, promotion, family engagement, reminders, and events.
Captions and Visuals
Write platform-specific captions, calls to action, hashtags, links, and image prompts. Use approved media only and protect confidential information. Create branded graphics, proofread them, and check layout, readability, accuracy, and age-appropriate representation.
Approval
Package the seven days of captions, graphics, links, dates, and times. Submit to the approver, complete revisions, and save approval before scheduling.
Schedule and Monitor
Schedule approved posts for the standard 6:00 PM time on Facebook, Instagram, and Google Business Profile unless directed otherwise. Verify every field, confirm publication, monitor routine engagement, and escalate complaints, billing, incidents, and sensitive concerns.